Yes, it’s another video — but it’s great marketing. By harnessing the popularity of the original Tay Zonday “Chocolate Rain” video (which, of course, has gone viral, 11 million views at the time of writing) Dr. Pepper promote a new flavor, Cherry Chocolate through a sequel (which is like a remix of sorts as well.) Damn, that’s a good idea.

Why not make it viral and spread it?

(via Mashable)
(track virality Google Blog Search Technorati IceRocket)